LESSON 5.1: DEFINE AN ONLINE STRATEGY – CREATE A COMPETITIVE WEBSITE
INTRODUCTION TO THE LESSON
The lesson presents the basic design elements of a website optimization activities aimed at improving its ranking in search engine results.
WHAT YOU WILL LEARN IN THIS LESSON
At the end of the lesson you will be able to design the contents of a website and develop an effective SEO (Search Engine Optimization) strategy to improve the positioning and visibility of your website in search engines.
OPEN IN MOODLE
SUMMARY
In this unit we have seen how to use the SEO strategy to improve the positioning of your website in search engines.