LESSON 5.2: DEFINING AN ONLINE STRATEGY – SOCIAL NETWORKS
INTRODUCTION TO THE LESSON
This lesson presents the main social networks used to plan a social media marketing strategy.
WHAT YOU WILL LEARN IN THIS LESSON
At the end of the lesson you will have learned the potentialities and the operative modalities for using Facebook, Pinterest, Instagram, YouTube for the social media marketing activities of your company.
OPEN IN MOODLE
SUMMARY
In this unit we have seen how to use the main social networks, including facebook, pinterest, instagram and youtube for the development of an online strategy.